SINGAPORE - Media
OutReach - 11 March 2019 - Agoda,
one of the fastest growing online travel agents (OTA), has partnered with Adyen,
the payments platform of choice for many of the world's leading companies, to further
enhance customers' payment options and processes globally.
Agoda and Adyen's partnership
leverages the best-in-class technologies to improve the flexibility of payment
methods and increase payment acceptance rates. With Adyen's solutions, Agoda is
able to offer customers alternative payment methods they may prefer, such as ATM
bank transfers or paying offline at convenience stores. In addition, Adyen's
Real Time Account Updater ensures a seamless booking journey by updating expired
or lost card details hence reducing involuntary churn increasing payment
authorization rates.
"We are passionate about
building a frictionless booking and payment process for travelers, driven by
technology innovation. We are constantly looking at ways to optimize the Agoda
experience for customers, and as one of our key partners, Adyen shares a
similar ethos -- their solutions are innovative and built with merchants' needs
in mind," said Darren Makarem, Vice President, Commercial Finance, Agoda.
Further, with Adyen's local
acquiring capabilities and country-specific data, Agoda is empowered to identify
opportunities for cost optimization. Adyen's detailed global reporting
capabilities allow Agoda to better analyze transaction performance to
continuously enhance the customer journey.
"Adyen is pleased to partner
with Agoda who value the role of payments in creating trusted, seamless
customer experiences and enhancing operational efficiencies," said Warren
Hayashi, President of Adyen, Asia-Pacific. "Our platform is built for growth,
simplifying and accelerating payments globally for fast-moving companies like Agoda.
We are excited to work closely with the Agoda team as they continue to innovate
the way people travel."
For more
information, please visit www.adyen.com.
The issuer is solely responsible for the content of this announcement.