Ruder Finn Asia Wins 2015 Asia-Pacific Consumer Consultancy of the Year at 2015 SABRE Awards

HONG KONG, CHINA - Media OutReach - Oct 8, 2015 - Ruder Finn Asia ( continued its 2015 track record of industry award wins at the recent Asia-Pacific SABRE Awards in Hong Kong. The firm was named 2015 Asia-Pacific Consumer Consultancy of the Year and also took home the Gold SABRE Award in the Automotive Industry Sector for the firm's GrabTaxi campaign "Changing the Way Millions of People Commute". Rounding off a night of wins, Ruder Finn Guangzhou' s "'Mian is' Touch of Cotton, Touch of True Me"  was named the Digital Video Winner for the 2015 In2 SABRE Award Asia-Pacific.


Jean-Michel Dumont, Chairman of Ruder Finn Asia said today, "This has been a tremendous year for Ruder Finn Asia. I am delighted that the hard work and innovative spirit of our colleagues are being recognized through some of the most significant awards in the communications industry. We have made huge strides in the Asia-Pacific region in 2015 and thank our clients who partner with us every day to produce business-building, creative and ground-breaking work. Our colleagues in Asia, and globally, continue to set industry standards for performance and client satisfaction. We are committed to progressing innovative communication, delivering great work and yielding meaningful results. These three major industry awards are a shining reflection of the outstanding work our teams do across the region every day."


Poh Leng Yu, SVP and General Manager of Ruder Finn Singapore said today, "The Automotive Gold SABRE is a wonderful win for our work for GrabTaxi. Along with being Consumer Consultancy of the Year, bringing home the Gold SABRE Award in the highly competitive automotive industry sector is a testament to our entire team across Asia-Pacific. GrabTaxi's mission is to revolutionise the taxi industry in Southeast Asia. The win marks our success in making this start-up a household name and a market leader to millions in the region."


The Consumer Consultancy of the Year award marks a breakthrough year for Ruder Finn, which was recently awarded the 2015 Gold PR Week Award for Greater China Consultancy of the Year. Ruder Finn also achieved five #1 market rankings in Greater China in the R3 Worldwide China PR Scope 2015 research ( Client-side marketers ranked the consultancy as the #1 PR firm in China across the priority business and performance categories of "Contribution to Business Growth", "Client Performance", "Market Insight", "Breakthrough Thinking" and "Campaign Effectiveness".


With year-on-year revenues increasing by 10% and profits by 42%, Ruder Finn Asia today employs 330 people across the region. The firm's largest clients include Volkswagen Group China, Cartier, Sanofi, Michelin, Hermès, Longines, Omron, Bosch, British Columbia, and Watches and Wonders. A significant portfolio of new client wins, including Alibaba, Shanghai Disney Resort, De Beers, Michael Kors, Richemont, and Blancpain, also indicates Ruder Finn's growing success.


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Ruder Finn ( is a US$75 million global public relations consultancy, with dual headquarters in New York and Beijing and ten additional offices in North America, Europe and Asia-Pacific. The firm closed 2014 with a 17% global revenue increase (24% in the US), its second consecutive year of double-digit growth with 86% of 2014 revenues from multinational clients. Founded in Asia-Pacific in 1989, Ruder Finn Asia has grown at an average of 25 per cent every year since 2000 and has offices in Beijing, Shanghai, Guangzhou, Hong Kong, Singapore, Mumbai, New Delhi and Bangalore. With close to 330 staff in Asia-Pacific, and 250 in China, the firm is represented across all other regional markets through a network of high quality affiliates. Delivering award-winning innovative, strategic public relations campaigns, Ruder Finn Asia's key clients include Emirates, Jumeirah, Cartier, Volkswagen Group, Sanofi, Daiichi Sankyo, L'Oréal, Omron, Hermès, GSK, Cotton Inc, Bang & Olufsen, Michelin and leading brands from the Kering, LVMH and Richemont Groups.


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Ruder Finn


Advertising & Marketing


08 Oct 2015

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