CITIZEN introduces the NY009 series



An update to last year’s NY008 series - with new watches available on stainless steel bracelets and vintage inspired colours



­The advantages of metal


SINGAPORE - Media OutReach - 31 July 2019 - While it is the case that receives the most attention for the technical capabilities of a diving watch, it is the supporting structure, the part that secures the watch head to the wearer's wrist, that also receives a fair amount of consideration.


For this reason, diving watches have traditionally been mounted either on rubber straps or metal bracelets. This is because, in comparison to other widely used strap options, these are materials that function well and are impervious to water.


With the NY008 series from last year being presented on rubber straps, the new NY009 series watches now comes offered on a metal bracelet, presenting a different technical and aesthetic choice to fans of this iconic watch family.


Crafted from stainless steel, the new metal bracelets of the NY009 series give the watches all their advantages. Aside from the obvious benefit of being resistant to water, metal bracelets are also more convenient and secure when putting on and taking off the watch. Additionally, the metal bracelet imparts a rugged look to the watches, fitting well with their ability to accompany their owners on all types of adventures.


A nod to the past with vintage inspired colours




The new NY009 series of watches comes in a choice of four vintage inspired styles with colours that recall the early history of diving. Without doubt, the highlight of the collection is the 1,989 pieces S.E.A. Limited Edition (NY0099-81X). This watch comes with a mesmerizing green dial and green bezel, and unlike the other watches, has an additional detail of having black numerals against a white background in the day-date window. The limitation number of 1,989 was chosen as it recalls the year (1989) in which the PROMASTER collection was first introduced.


This model will only be available in South East Asia, including Singapore, Malaysia, Thailand, Vietnam, Indonesia and the Philippines. Additionally, each piece of this 1,989 limited edition will be numbered on the case back.


Along with this, three other models will also be introduced on a stainless steel bracelet. These models all have a black dial, and only differ in the colours of the aluminium bezel insert. The NY0090-86E with a black bezel is certainly the classic choice, while the NY0091-83E with a wine red bezel and the NY0098-84E with a blue bezel are for those who want a splash of colour with a decidedly vintage vibe. Of special note for the black (NY0090-86E) and wine red (NY0091-83E) models is the use of a rose gold colour for the indications on the dial, including the CITIZEN and PROMASTER logos, the minute markers, as well as the "Divers 200m" text. These three ASIA Special Edition models will be limited to 2,000 pieces each and will be available in Singapore, Malaysia, Thailand, Vietnam, Indonesia, the Philippines, Hong Kong and Taiwan.


A pair of two-tone watches




Going along with the vintage feel of the NY009 series as a whole, two special additions will also be introduced, that take the retro theme that little bit further. These have a two-tone colour scheme, combining stainless steel and gold plating, referencing an aesthetic that was popular in the later part of the 20th century. With a recent revival of vintage styling prevalent in the watch industry, the look is back.


Both models come with the bezel and crown in gold plating, contrasting with the stainless steel case. Where they differ is in the colour of the dial, bezel insert and the strap. The NY0096-12L comes with a blue dial, bezel insert and matching blue rubber strap printed with a N.D Limits (No-Decompression) table. The NY0094-85E on the other hand comes with a black dial, bezel insert and it is mounted on a matching two-tone stainless steel bracelet.


These two watches, as part of the ASIA Special Edition series, are limited to 2 , 000 pieces each.


A lineage to the iconic NY004


With the NY009 series of watches being the new iteration of the line, it's worth remembering the original NY004 and its place in history.




CITIZEN has had a tradition of making diving watches since 1959 starting with the introduction of the first Japanese made water-resistant mechanical watch known as the "Parawater". The NY004, which was introduced in 1993, was merely a continuation of the same process of relentless improvement in the service of divers all over the world, of all capabilities.


The signature technical elements from the original NY004 have been retained in the new NY009 series. The first, the left- handed crown, which was designed to prevent inadvertent knocks as well as to provide ergonomic comfort to the wearer. The second, the distinctive bezel - with alternating smooth and serrated edges for a positive grip in wet conditions, that was inspired by the pufferfish or "Fugu" in Japanese. The third, the case size of 42mm. And finally, the inclusion of the proven CITIZEN Calibre 8203, a movement that offers hand-winding capability as well as approximately 40 hours of power reserve.



JP2000                    NY004                   NY008


In fact, the aesthetic updates from last year's NY008 series, have been brought over to the new NY009 series. These include the redesigned hour indices that match CITIZEN's first Aqualand model, the iconic JP2000 from 1985 (a quartz watch with depth meter) as opposed to the circular indices of the NY004 series.


With the exception of the new metal bracelet and vintage inspired aesthetics therefore, the new NY009 series largely keeps to the same tried and true formula that won it fans in the first place.


The NY009 series will be available in stores and authorized dealers from August 2019. 


PRODUCT SPECIFICATION



            PROMASTER Mechanical Diver 200m -- ASIA SPECIAL EDITION

Launch

August 2019

Model

NY0090-86E

NY0091-83E

NY0098-84E

NY0096-12L

NY0094-85E

Retail Price

with GST

 

 

 

 

 

SGD 599.20 / MYR 1,800.00

SGD 599.20 /

MYR 1,800.00

SGD 599.20 /

MYR 1,800.00

SGD 497.55 /

MYR 1,490.00

SGD 642.00 /

MYR 1,920.00

Limited Number

2,000 pcs

Case/Band

Stainless Steel

Rubber strap

Two-tone

SS & Gold

Crystal

Mineral Crystal

Dial Colour

Black

Black

Black

Blue

Black

Bezel Insert Colour

Black

Wine Red

Blue

Blue

Black

Size

Diameter 42mm *Design specification only

Movement

Cal.8203 / Automatic / Day & Date Display / Rotating Bezel

200m water resistance / Luminous (hands + indices + bezel at 12 o'clock )/ approx. 40hr power reserve




 


PRODUCT SPECIFICATION


                                          NY0099-81X


              PROMASTER Mechanical Diver 200m -- S.E.A. LIMITED EDITION

Launch

August 2019

Model

NY0099-81X

Retail Price

with GST

SGD 663.40 / MYR 1,990.00

Limited Number

1,989 pcs

Case/Band

Stainless Steel

Crystal

Mineral Crystal

Dial Colour

Green

Bezel Insert Colour

Green

Size

diameter 42mm *Design specification only

Movement

Cal.8203 / Automatic / Day & Date Display / Rotating Bezel

200m water resistance / Luminous (hands + indices + bezel at 12 o'clock )/ approx. 40hr power reserve

 

[CITIZEN Asia Limited Collection] website URL: citizenasialimited.com




The issuer is solely responsible for the content of this announcement.
ABOUT CITIZEN WATCH
ABOUT CITIZEN WATCH

CITIZEN WATCH is a true manufacture d'horlogerie with a comprehensive manufacturing process that extends from creating a watch's individual components to its final assembly. The company operates in more than 140 countries and regions around the world. Since its founding in 1918, CITIZEN have held the belief of "Better Starts Now" -- that is, no matter who you are and what you do, it is always possible to make something better, and now is the time to start doing it. Sharing this belief, we have made watches, invented and improved technologies and explored the future of watches such as our proprietary light-powered Eco-Drive technology and state-of-the-art satellite-synchronized timekeeping.


* The final design and specifications are subject to change without notice.

* Eco-Drive is registered trademarks or trademarks of CITIZEN Watch Co., Ltd.

SOURCE:

CITIZEN

CATEGORY:

Business

 
PUBLISHED ON:

31 Jul 2019

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