SAO PAULO, BRAZIL--(Marketwire - Aug 16, 2012) - TCL Corporation,
one of the largest consumer electronics enterprises in China, presents
its full line-up of products in the China Sourcing Fair, including smart
TVs, mobile phones, air conditioners and small appliances. TCL is the
most attractive booth in the Chair Sourcing Fair Sao Paulo. All the
visitors are quite interested in TCL's 3D smart TV, Touch Screen TV and
Dual-screen smart TV, and some of the local buyers were asking for
further meeting with TCL after the Fair. 
TCL Corporation showcases its full line-up of products at the China Sourcing Fair in Brazil
Meanwhile, On August 15, at the Huizhou Products and
Investment Environment Promotion Seminar, TCL signed the strategic
contract for the next two years with one of the largest Brazilian
electronics enterprises, and the contract value reaches USD 500 million.
Under the cooperation, TCL will receive orders of USD 500 million for
its multimedia business and USD 60 million for its mobile phone business
within the next two years. It proved the significant achievements for
TCL's international developing strategy since the year 2005.
"This is one of the most important co operations we have
established with our Brazilian partners so far," stressed Li Dongsheng,
Chairman and CEO of TCL Corporation. "The huge potential of Brazil's
consumer market is of strategic importance for TCL's global development
in South America. We look forward to taking our long-term development
plans in the Brazil market -- such as the representative office we have
set up in Brazil to better serve our valued working partners -- as
exemplary models for our future expansion into the South American
market."
The CEO of the Brazilian partner said, "We have built and
maintained a solid partnership with TCL Corporation since 2005. TCL
helps us build up the factory in Manaus and offers us strong technical
supports. Today, TCL has become one of the fastest-growing Chinese
enterprises in Brazil. We are confident that our strengthened
cooperation will greatly boost TCL's business growth in the Brazil and
South American markets to bring a win-win outcome for all parties."
TCL Corporation is not a new name to Brazilian consumers.
Since its entry into Brazil in 2005, the company sells USD 200 million
worth of colour TVs, mobile phones and air conditioners in Brazil every
year, and has even worked with a local partner to set up a factory in
the country. TCL's mobile business is also highly successful in this
region, with Alcatel brand ranking top three in Brazil's mobile phone
market. In 2011, TCL has sold out 16.82 million Alcatel mobile phones in
Latin America. This number is expected to exceed 30 million by 2013.
Upon its continuous penetration of emerging markets, TCL has
established an extensive network in South America. Currently the company
runs offices in Brazil and Argentina, and has business operations in
Chile and Venezuela. In the South American market, TCL forecasts a 50%
year-on-year sales growth for its flat-panel TVs this year. Moving
forward, TCL plans to implement a two-step strategy of establishing
market collaborations and building its brand, and work towards
increasing its market share and brand awareness in South America within
the next three years.
Thanks to its successful strategic development in the global
market, TCL has posted record performance overseas. In the first half of
2012, under increased investments to market its brand in foreign
markets, TCL delivered 31,390,000 units of LCD TVs outside of China at a
year-on-year growth of 108.4%, an increase higher than the industry
standard. In the first six months of the year, the company sold
1,820,000 units of LCD TVs in emerging foreign markets -- an important
point of growth for TCL -- at a 103.9% growth over the same period last
year.
Photo
http://release.media-outreach.com/i/570
TCL Corporation showcases its full line-up of products at the China Sourcing Fair in Brazil
Company Logo
http://release.media-outreach.com/i/239
Fatal error: [] operator not supported for strings in /var/www/release.media-outreach.com/Pman/PressRelease/DataObjects/Pressrelease_entry.php on line 214
|