HONG KONG, CHINA - Media OutReach - Jan 12, 2016 - Credit Suisse emerged as the big winner in 2015 with seven awards, out of 33 categories, including Best Private Bank -- Asia. This was most impressive in a year marked by intense volatility and dampened sentiment, particularly in the latter half.


The Awards For Distinction 2015 also introduced new awards to mirror essential business trends. Best Private Bank - Digital Innovations pays close heed to how banks are ramping digital strategies to both cater to more tech-savvy clients and better cope with rising regulatory demands. Best Private Bank - Employer of the Year, meanwhile, is introduced at a time when banks are striving to retain and hire best talent. The winners of these awards are Credit Suisse and Goldman Sachs respectively.


Asian Private Banker is the region's premier source of content on the private banking sector that consistently delivers independent, authoritative and indispensable commentary.


The AFD 2015 winners are:




Private Banker of the Year

Francesco de Ferrari, Credit Suisse


Credit Suisse

Hong Kong

UBS Wealth Management


DBS Private Bank

Employer of the Year

Goldman Sachs

Pure Play

EFG Bank

Discretionary Portfolio Services

UBS Wealth Management

UHNW Services

Goldman Sachs


Goldman Sachs

External Asset Managers' Choice

Julius Baer

Alternative Investments

Deutsche Bank Wealth Management

China International

UBS Wealth Management

China Domestic

China Merchants Bank

International, India

Citi Private Bank

Domestic, India

IIFL Private Wealth Management

NRI Services

Deutsche Bank Wealth Management

Fund Advisory Services

Julius Baer

South Korea

KEB Hana Bank

Middle East


Taiwan International

UBS Wealth Management

Taiwan Domestic

UBS Wealth Management


Credit Suisse

Malaysia International

Credit Suisse

Malaysia Domestic

Maybank Private Wealth

Indonesia International

Deutsche Bank Wealth Management

Thailand International

Credit Suisse

Thailand Domestic

Siam Commercial Bank

Philippines International

Bank of Singapore

Philippines Domestic

BDO Private Bank

Family Office Services

Credit Suisse

Philanthropic Services

UBS Wealth Management

Trust & Advisory Services

HSBC Private Bank

Digital Innovations

Credit Suisse


For more information on the AFD methodology, please visit http://asianprivatebanker.com/awards/awards-for-distinction/


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